AI and Automation in PPC: How a Google Ads Consultant Stays Ahead
In the current digital environment, the growth of artificial intelligence (AI) and automation is transforming how companies tackle pay-per-click (PPC) advertising. Google Ads, the leading PPC platform, has adopted these technological innovations to improve campaign performance, simplify processes, and provide better outcomes for advertisers. Yet, effectively managing these changes demands expertise—and that’s why a Google…